A website that turns trials into memberships.
A done-for-you website, a trusted Google profile and online booking, built for your gym, your studio or your training business. You run the session. It gets the trial booked, the class filled and the membership renewed.
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A class or a membership gets chosen before anyone dials your number
Somebody hears about your gym from a friend, then goes straight to their phone to check you out before they ever show up. Whatever they find there is already doing your selling, whether you built it to or not.
of gym members had already made up their minds before ever booking a tour or a trial class. By the time someone calls or walks in, the decision is usually made from whatever they found looking you up first.
of sign-ups among members who go on to become regulars are driven by word of mouth, not advertising. A friend's referral gets someone to search your name, and what they find there decides whether they ever book the trial.
is the average share of gym and studio members who renew each year, industry-wide. The other third cancel, and the first few weeks, shaped by how easy booking and billing feel, decide which group a new member joins.
One new member usually pays back the entire cost of UENI for the year.
So the question isn't whether you can afford a website. It's how many trials and sign-ups you're losing every month without one.
See plans & pricingSay goodbye to DIY builders and agencies
Get the best of both, without the cost, the time, or the tinkering.
Powerful features built for gyms and fitness businesses
Everything that turns a search, a referral or a New Year's resolution into a booked trial and a renewing membership: visibility, scheduling, billing and Google search, set up and run for you.
Show up when someone searches 'gym near me'
Most people choosing a gym or a trainer search on their phone, standing somewhere close by, ready to decide today. If your Google listing is thin and your site is slow to load, they book the next result instead of yours.
- A real website, not just a listing. so the search that finds you also convinces them, instead of sending them on to a competitor.
- Built for the phone in their hand. fast to load and easy to tap, because that's how almost everyone finds you first.
- Reviews and photos, up front. the proof people check before they ever pick up the phone.
Make this week's classes bookable in a tap
A class sells on a schedule, not a paragraph. Your site shows this week's timetable with real spaces left, takes the booking and the payment together, and never leaves someone guessing whether there's room for them.
- This week's timetable, always current. class, coach, level and spaces left, updated for you as things change.
- Drop-ins and trials booked online. no phone call needed to hold a spot in tonight's class.
- Waitlists that fill themselves. a full class quietly offers the next space the moment somebody cancels.
Sell the membership, not just the class
A single class pays for an hour. A membership pays every month, on its own, without you chasing anyone for card details. Set your tiers and terms up once, and let the site handle billing the same way every time after that.
- Recurring billing, handled for you. monthly or annual membership tiers, charged automatically on the date you set.
- Freezes and cancellations, self-serve. a member pausing for injury or travel doesn't need to catch you at the front desk.
- Your gateway, your rates. Stripe, Square or PayPal, with 0% transaction fees from us.
Be the gym Google recommends nearby
We optimize your Google Business Profile and write a page for every class and program you run, so both search engines and AI assistants understand exactly what you offer and where. That is how you show up for the searches that end in a booked trial.
- Optimized Google Business Profile. rank for "gym near me" and your own class names and town.
- A page per class or program. written for you, so each one can rank and convert on its own terms.
- Found in AI search too. structured so assistants can read your offering and recommend it.
Built around how your gym or studio actually runs
Same team, same process, a site shaped to how your members actually book, join and pay.
A front desk that never clocks off
A gym or studio lives on two things: a class that looks full, and a membership that renews itself. Your site should handle both without anyone standing behind a counter.
- This week's timetable, live. Class, coach and spaces left, so a member books the 6am spin class from their phone, not a noticeboard.
- Trials and drop-ins online. A first visit booked and paid for in one go, with no call needed to hold the spot.
- Memberships that renew themselves. Monthly or annual tiers billed automatically, so income doesn't depend on somebody remembering to pay.
Sell your time, and protect your calendar
As a trainer, your product is a slot in your week. Your site should sell the program clearly, take the booking and take payment, so a session never gets half-arranged over text.
- Programs that sell themselves. Packages, pricing and what a client actually gets, so you stop retyping the same answer in every message.
- Real-time availability. Clients book an open slot themselves, instead of a back-and-forth over which morning works.
- Packages paid up front. Blocks of sessions sold and paid for in one step, which is the end of chasing a no-show for cash.
Make it easy for a parent to say yes
A parent choosing a martial arts school or a kids' class is really asking one question: will this be good for my child. Your site needs to answer that fast, then make the trial simple to book.
- Belts, ages and levels made clear. So a parent can tell at a glance whether their child fits Tuesday's beginners class.
- A free trial, booked in a minute. No phone tag with a parent juggling school pickup and dinner.
- Grading and term fees, paid online. Belt tests and uniforms taken without a cash envelope changing hands at the door.
Fill the court, the pitch or the pool
A club or an academy sells access to a place and a time: a court, a lane, a session with a coach. Your site should show what's free right now and let someone claim it before it's gone.
- Courts and sessions booked online. Real-time availability so a member reserves a slot instead of turning up and hoping.
- Squads and levels, clearly listed. Junior, adult and competitive groups, each with its own page and its own sign-up.
- Season fees taken upfront. One payment at registration instead of an envelope of cash collected week by week.
See what we build for gyms and fitness businesses
Live websites UENI has built and launched. Browse a few, then picture yours.
Unlimited, hands-off website maintenance.
You didn't get into fitness to spend an evening fighting a website builder over a new class time. Send us the change, and get back to coaching. That is what having a marketing partner is supposed to mean.
How the concierge worksSend us the change
A new class, a price change, a holiday closure. Forward it from your phone.
Add a note if you like
Text or email it over. No logins, nothing to learn.
We update it for you
Timetable, pricing, trainers, your new qualification. We handle all of it.
Built to turn a search into a booked trial
A visitor doesn't need a convincing paragraph. They need the next step to be obvious, whether that's a class, a session or a membership.
Make booking the obvious next step
A visible book button on every page with real availability behind it, so a decision made on the sofa becomes a booked trial instead of a maybe-tomorrow.
Show the timetable, not just the address
This week's classes and spaces left, in plain view, so someone can see exactly what they're signing up for before they ever ask.
Make membership the easy option
Recurring billing offered clearly alongside the single class, because a member is worth far more than a one-off drop-in.
Put proof where people are deciding
Reviews and results sit next to the booking button, not on a separate page nobody clicks through to.
What UENI customers say
Real reviews from business owners who had UENI build their website. Rated 4.8 out of 5 on Trustpilot.
Frequently asked questions
Everything you need to know before getting your gym or studio online.